STOCKHOLM & LONDON (1st September 2009) – PAN Vision Group and SEGA® Europe Ltd. today announced that their already existing relationship is now being extended to cover the entire portfolio of SEGA entertainment software, including the highly anticipated Mario & Sonic at the Olympic Winter Games™ heading to stores late 2009 on the Wii™ home video game system and Nintendo DSä. The new agreement sees PAN Vision become the sole distributor of SEGA products across Sweden, Norway, Denmark and Finland.
PAN Vision Group is the leading independent Nordic publisher and distributor of interactive entertainment. Their main business areas are games, film and IT products and they represent a number of leading global brands. The company has offices in the entire Nordic region, including the Baltics, and has a turnover of approximately €130million a year.
“We have had the pleasure of working with SEGA for several years, and are of course very pleased that they have now decided to place their full catalogue with us. This consolidation is the last piece of the puzzle that lays the foundation for a continued long-term business relationship between the companies. We look forward to working with the exciting Nintendo catalogue, as well as finding synergies within our sales and marketing of the SEGA line-up.” says Egil Strunke, Business Line Director at PAN Vision.
“We are delighted to announce our consolidation of the business with PAN Vision. The Nordic region is a vital territory for us and we feel confident about entrusting our business to them, not only as the leading distributor in the region but also as our steadfast partners for the last 5 years.” said Alison Gould, International Sales Director, SEGA Europe.
Along with Mario & Sonic at the Olympic Winter Games, PAN Vision will continue to look after SEGA’s prized Football Manager™ and Virtua Tennis™ franchises. They will also take on two exciting new licensed products, Aliens vs Predator™ in partnership with Twentieth Century Fox Licensing & Merchandising, and Planet 51™ based on Ilion Animation Studios’ upcoming animated film. For the full line up of titles, please see www.sega-europe.com.
About SEGA® Europe Limited:
SEGA Europe Limited is the European Distribution arm of Tokyo, Japan-based SEGA Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe’s web site is located at www.sega-europe.com.
About PAN Vision Group:
PAN Vision Group is the leading independent Nordic publisher and distributor of interactive entertainment. The group’s main business areas are games, film and IT products. It represents a number of leading global brands. The company has offices in the entire Nordic region including the Baltics and has a yearly turnover of approximately €130 million. PAN Vision’s web site is located at www.panvision.com.
